Impostor Syndrome

#43: Aleyda Solis

Episode Summary

In this episode, we chat with Aleyda Solis, International SEO consultant, speaker, author, as well as Founder of Orainti &


We discuss:

  • How she studied as a system engineer in Nicaragua and got her Masters in E-Commerce from the University of Salamanca in Spain
  • How her studies led her to become a web designer which eventually led her to SEO
  • Going from agency to in-house to becoming an independent consultant
  • Founding and managing her businesses
  • Her SEO FOMO newsletter
  • Building her personal brand
  • Public speaking, keeping up with her hectic schedule
  • Why she loves travel (and food)

And much more!

In the news

Deep dive

Finally, we have a deep dive into the topic of YouTube and Video SEO and Aleyda shares tips that she’s learned from her YouTube series Crawling Mondays.

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#21: Brian Gorman

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#20: Jennifer Wright

We talk with Jennifer Wright about going from social media to SEO, why SEO is like golf, content gap analysis and more.

#18: JR Oakes

We talk with JR Oakes about moving from a career in glass design to technical SEO, Beer and SEO, the tech SEO subreddit and more.

#16: Tom Rayner

We talk with Tom Rayner about Raynernomics and founding Yando, copywriting, gender equality, impostor syndrome and more.

#12: Dan Eng

We talk with Dan Eng about how we went from SAT Math and selling insurance to SEO, agency vs. in-house, impostor syndrome and more.

#10: My SEO Story

I turn the mic on myself to tell my full and *completely unfiltered* SEO story. SEO by accident, impostor syndrome and more.

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