Gender Equality

#45: Luke Davis

Episode Summary

In this episode, we talk with Luke Davis, SEO executive at Adzooma.


We discuss:

  • Growing up in the UK, moving to the US and culture-shock that ensued
  • Growing up using computers and the Internet and how that experience pushed him to learn HTML/CSS on his own
  • How blogging eventually led him to a career in digital marketing, and how that led to SEO
  • The difficulty of landing his first true SEO gig
  • Optimizing for a PPC company
  • The challenge of finding his voice within the industry

And much more!

In the news

We talk about:

  • The impact of Coronavirus on the SEO industry as well as our personal lives

Deep dive

Finally, we have a deep dive into another important topic — diversity in the SEO industry.

#39: Carolyn Lyden

Episode Summary

In this episode, we chat with Carolyn Lyden, President and Lead SEO at Search Hermit.

Topics covered

Articles referenced

#23: Jenny Halasz

We talk with Jenny Halasz about her 20 years of SEO experience, the ebbs and flows of her career, founding her company and more.

#22: Niki Mosier

We talk with Niki Mosier about going from designing Wordpress sites to technical SEO, working with developers and more.

#20: Jennifer Wright

We talk with Jennifer Wright about going from social media to SEO, why SEO is like golf, content gap analysis and more.

#18: JR Oakes

We talk with JR Oakes about moving from a career in glass design to technical SEO, Beer and SEO, the tech SEO subreddit and more.

#16: Tom Rayner

We talk with Tom Rayner about Raynernomics and founding Yando, copywriting, gender equality, impostor syndrome and more.

#8: Margie Stahl

I talk with Margie Stahl about going from journalism to SEO, the content to SEO strategy journey, learning technical SEO and more.

#4: Maggie Barr

We talk to Maggie about how she went from a journalism to SEO, content strategy, technical SEO, gender diversity, and more.

#1: Rand Fishkin

We talk with Rand about everything including his time at Moz, the founding of Sparktoro, his book Lost and Founder, and more.

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