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#41: Jason White

Episode Summary

Interview

In this episode, we chat with Jason White, Director of SEO at PMG, a digital marketing agency based in Fort Worth, TX (but with offices in Austin, Dallas, New York, and London).

We discuss:

  • His passion for cycling and how he went from working at a bike shop to SEO.
  • His time both in-house and at agencies
  • Why he believes his best fit is within the agency environment
  • Doing SEO on eBay
  • Local search
  • Being a jack of all trades
  • And so much more!

News

In the news we talk about:

Deep Dive

  • We have a deep dive biggest SEO challenges. To paraphrase Frank Costanza of Seinfeld, we got a lot of problems, and now you’re gonna hear about them!

Sponsors

Search Discovery: A Data Transformation Company

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